CNP Building and Project Consultants

CNP corporate brochure

The brief:

Working with CNP on their long-term integrated marketing campaign, we suggested that they required a multi-purpose corporate brochure that would allow tailored flexibility in its use when sent to potential new clients within different sectors.

Solution:

Having to fulfil two tasks; sales and corporate brochure, it required a substantial, quality feel, yet retain an element of flexibility. We created a hard-back slipcase that would contain an about ‘Vision’ corporate brochure then a doing ‘Application’ holding case study and service sheets that could be tailored to specific clients needs. This also meant that the main brochure and/or the folder and inserts could be used separately and independently from each other having a cost saving.