Red Bull, Promotional posters

The brief:

Red Bull required the development of two series of promotional posters that would compliment the interiors of differing establishments where their product is sold. The posters had to have a premium and sophisticated styling and allow the execution of individual promotions and pricing structures.

Solution:

We produced to differing styles for the posters. The first was a contemporary typographic style where we used individual letters from the offers to create a cheeky illustration of the drink promotion. The second was a gritty ’street’ style graffiti route, utlising letterpress to highlight the individual offer.